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Monthly Archives: November 2020

How To Use Catalog Sales Campaigns On Facebook and Instagram

November 3, 2020 No Comments

Catalog sales campaigns help advertisers market their full product line on Facebook or Instagram. Follow these 4 steps to make the most of these campaigns.

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Warren gets $1.4 million to help local cloud infrastructure providers compete against Amazon and other giants

November 2, 2020 No Comments

Started as a side project by its founders, Warren is now helping regional cloud infrastructure service providers compete against Amazon, Microsoft, IBM, Google and other tech giants. Based in Tallinn, Estonia, Warren’s self-service distributed cloud platform is gaining traction in Southeast Asia, one of the world’s fastest-growing cloud service markets, and Europe. It recently closed a $ 1.4 million seed round led by Passion Capital, with plans to expand in South America, where it recently launched in Brazil.

Warren’s seed funding also included participation from Lemonade Stand and angel investors like former Nokia vice president Paul Melin and Marek Kiisa, co-founder of funds Superangel and NordicNinja.

The leading global cloud providers are aggressively expanding their international businesses by growing their marketing teams and data centers around the world (for example, over the past few months, Microsoft has launched a new data center region in Austria, expanded in Brazil and announced it will build a new region in Taiwan as it competes against Amazon Web Services).

But demand for customized service and control over data still prompt many companies, especially smaller ones, to pick local cloud infrastructure providers instead, Warren co-founder and chief executive officer Tarmo Tael told TechCrunch.

“Local providers pay more attention to personal sales and support, in local language, to all clients in general, and more importantly, take the time to focus on SME clients to provide flexibility and address their custom needs,” he said. “Whereas global providers give a personal touch maybe only to a few big clients in the enterprise sectors.” Many local providers also offer lower prices and give a large amount of bandwidth for free, attracting SMEs.

He added that “the data sovereignty aspect that plays an important role in choosing their cloud platform for many of the clients.”

In 2015, Tael and co-founder Henry Vaaderpass began working on the project that eventually became Warren while running a development agency for e-commerce sites. From the beginning, the two wanted to develop a product of their own and tested several ideas out, but weren’t really excited by any of them, he said. At the same time, the agency’s e-commerce clients were running into challenges as their businesses grew.

Tael and Vaaderpass’s clients tended to pick local cloud infrastructure providers because of lower costs and more personalized support. But setting up new e-commerce projects with scalable infrastructure was costly because many local cloud infrastructure providers use different platforms.

“So we started looking for tools to use for managing our e-commerce projects better and more efficiently,” Tael said. “As we didn’t find what we were looking for, we saw this as an opportunity to build our own.”

After creating their first prototype, Tael and Vaaderpass realized that it could be used by other development teams, and decided to seek angel funding from investors, like Kiisa, who have experience working with cloud data centers or infrastructure providers.

Southeast Asia, one of the world’s fastest-growing cloud markets, is an important part of Warren’s business. Warren will continue to expand in Southeast Asia, while focusing on other developing regions with large domestic markets, like South America (starting with Brazil). Tael said the startup is also in discussion with potential partners in other markets, including Russia, Turkey and China.

Warren’s current clients include Estonian cloud provider Pilw.io and Indonesian cloud provider IdCloudHost. Tael said working with Warren means its customers spend less time dealing with technical issues related to infrastructure software, so their teams, including developers, can instead focus on supporting clients and managing other services they sell.

The company’s goal is to give local cloud infrastructure providers the ability to meet increasing demand, and eventually expand internationally, with tools to handle more installations and end users. These include features like automated maintenance and DevOps processes that streamline feature testing and handling different platforms.

Ultimately, Warren wants to connect providers in a network that end users can access through a single API and user interface. It also envisions the network as a community where Warren’s clients can share resources and, eventually, have a marketplace for their apps and services.

In terms of competition, Tael said local cloud infrastructure providers often turn to OpenStack, Virtuozzo, Stratoscale or Mirantis. The advantage these companies currently have over Warren is a wider network, but Warren is busy building out its own. The company will be able to connect several locations to one provider by the first quarter of 2021. After that, Tael said, it will “gradually connect providers to each other, upgrading our user management and billing services to handle all that complexity.”


Enterprise – TechCrunch


Facebook hits pause on algorithmic recommendations for political and social issue groups

November 2, 2020 No Comments

With just days to go before the U.S. election, Facebook quietly suspended one of its most worrisome features.

During Wednesday’s Senate hearing, Senator Ed Markey asked Facebook CEO Mark Zuckerberg about reports that his company has long known its group recommendations push people toward more extreme content. Zuckerberg responded that the company had actually disabled that feature for certain groups — a fact Facebook had not previously announced.

“Senator, we have taken the step of stopping recommendations in groups for all political content or social issue groups as a precaution for this,” Zuckerberg told Markey.

TechCrunch reached out to Facebook with questions about what kind of groups would be affected and how long the recommendations would be suspended at the time but did not receive an immediate response. Facebook first confirmed the change to BuzzFeed News on Friday.

“This is a measure we put in place in the lead up to Election Day,” Facebook spokesperson Liz Bourgeois told TechCrunch in an email. “We will assess when to lift them afterwards, but they are temporary.”

The cautionary step will disable recommendations for political and social issue groups as well as any new groups that are created during the window of time. Facebook declined to provide additional details about the kinds of groups that will and won’t be affected by the change or what went into the decision.

Researchers who focus on extremism have long been concerned that algorithmic recommendations on social networks push people toward more extreme content. Facebook has been aware of this phenomenon since at least 2016, when an internal presentation on extremism in Germany observed that “64% of all extremist group joins are due to our recommendation tools.” In light of the feature’s track record, some anti-hate groups celebrated Facebook’s decision to hit the pause button Friday.

“It’s good news that Facebook is disabling group recommendations for all political content or social issue groups as a precaution during this election season. I believe it could result in a safer experience for users in this critical time,” Anti-Defamation League CEO Jonathan A. Greenblatt told TechCrunch. “And yet, beyond the next week, much more needs to be done in the long term to ensure that users are not being exposed to extremist ideologies on Facebook’s platforms.”

On Facebook, algorithmic recommendations can usher users flirting with extreme views and violent ideas into social groups where their dangerous ideologies can be amplified and organized. Before being banned by the social network, the violent far-right group the Proud Boys relied on Facebook groups for its relatively sophisticated national recruitment operation. Members of the group that plotted to kidnap Michigan Governor Gretchen Whitmer also used Facebook groups to organize, according to an FBI affidavit.

While it sounds like Facebook’s decision to toggle off some group recommendations is temporary, the company has made an unprecedented flurry of choices to limit dangerous content in recent months, possibly in fear that the 2020 election will again plunge it into political controversy. Over the last three months alone, Facebook has cracked down on QAnon, militias and language used by the Trump campaign that could result in voter intimidation — all surprising postures considering its longstanding inaction and deep fear of decisions that could be perceived as partisan.

After years of relative inaction, the company now appears to be taking seriously some of the extremism it has long incubated, though the coming days are likely to put its new set of protective policies to the test.


Social – TechCrunch


How to Do Cross Product Calculator

November 2, 2020 No Comments

The vector thing, or cross thing, of two vectors is a vector. If C is the vector consequence of An and B, we form

Imagine a repairman turning a wrench to fix a shock. The master applies a force at the completion of the wrench. This makes insurgency, or power, which fixes the shock. We can use vectors to address the force applied by the expert, and the partition (range) from the shock to the farthest furthest reaches of the wrench. By then, we can address power by a vector orchestrated along the center of transformation. Note that the power vector is even to both the force vector and the breadth vector.

In this section, we develop a movement called the cross thing, which grants us to find a vector even to two given vectors. Registering power is a huge use of cross things, and we break down power in more detail later in the section.

The course of vector C is inverse to both An and B and is therefore inverse to the plane portrayed by An and B. There are, in any case, two possible headings inverse to this plane. We kill this vulnerability by using the right-hand rule. , let the fingers of your right hand wind from the essential vector A to the second vector B through the more unassuming point obliging them. Your thumb will by then give the direction of C, inverse to both An and B. If An and B both lie in the x−y plane, the vector thing C = A × B will be in the z-course. cross product calculator to use.

Exchanging An and B switches the sign of the cross thing. For this circumstance, let the fingers of your right hand bend from the principle vector B to the second vector A through the more humble point. Your comprehensive thumb, which as of now centers along the negative z-center point, gives the direction of −C. The vector thing is therefore anticommutative.

The vector thing, like the scalar thing, has suffer and been associated with this book since it is useful. It will help us in portraying zone, power, saucy energy, alluring force, the movement of energy in an electromagnetic wave, and various other genuine wonders.

The vector depiction of a domain of significance σ (either a plane or a zone adequately little so any twist is superfluous) is σ with the unit conventional vector picked by using the right-hand rule—the fingers settled into course of the stream, or the heading wherein the edge of σ is portrayed (In a certifiable genuine condition the orientation of dispersal can be settled. For example, if the edge of σ were a wire passing on an electric stream, the course of the stream would be taken as the heading of dispersal. In Chapter 33 we figure the appealing field conveyed by such a current circle.

Cross thing is the twofold strategy on two vectors in three dimensional space. It again achieves a vector which is inverse to both the vectors. Cross aftereffect of two vectors is dictated by right hand rule.

Right hand rule is just the resultant of any two vectors is inverse to the following two vectors. Using cross thing, we can in like manner find the size of the ensuing vector.

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6 Great Couches You Can Buy Online—and 1 to Avoid (2020)

November 2, 2020 No Comments

These are the best sofa’s we’ve tested at WIRED (so far). If being cooped up has made you rethink your furniture, these might help refresh your space.
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A New Campaign Structure for eCommerce Brands

November 2, 2020 No Comments

One PPC expert shares an eCommerce campaign structure that helps advertisers hone in their advertising funnel and audience targeting for Google or Facebook Ads.

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